We are the future of clean energy

In just a few years, Terra Energy has grown from Ivy League startup to Mexico’s leading rooftop solar company, to one of the fastest-growing providers in the U.S.

Today, the biggest challenges to solar adoption are high up-front costs and long-term commitments. Terra solves these roadblocks with a unique model that promises to save customers up to 50% on their energy bills – all with no upfront investment, free maintenance, continuous upgrades and only a 36-month initial contract.

By 2039, the aging U.S. energy grid is projected to be a $1 trillion problem. But wider solar adoption can help reduce the strain on our energy infrastructure and create a decentralized network of sustainable microgrids. This is the vision that powers us.

Terra Energy is on a mission to drive renewable energy adoption by making solar power affordable and accessible to all

A snapshot of our journey

8,000+ customers in Mexico and the U.S., with 200 new installations a month

Established in 100+ cities, with over 40% market share in many locations

Our customer solar energy systems generate 1,000 megawatts of clean energy

Partnered with HSBC on Mexico’s first structured finance deal in residential solar

Strong relationships with Nestlé, Starbucks, Rotoplas, Liverpool and other public companies

Named one of the “Most Promising Companies” by Forbes (2017)

Jaime Martinez, founder and CEO, named an “Innovator Under 35” by MIT (2017)

Jaime named to the “40 Under 40 in Solar” by Renewable Energy World (2018)

Founder & CEO

Jaime Martinez

Founder & CEO

Jaime Martinez, the visionary leader and driving force behind Terra Energy, has established the company as Mexico's largest residentialsolar provider. With more than 15 years of experience in the energy industry, including roles at Pemex and Emerson, Jaime brings invaluable expertise to Terra Energy. He holds a master's degree in Chemical Engineering (specializing in renewable energy) and an MBA focused on finance from Cornell University, where he received prestigious scholarships. Jaime is an avid kitesurfer and has been playing chess for decades.

FEATURED IN:

Jaime Martinez

Founder & CEO

Jaime Martinez, the visionary leader and driving force behind Terra Energy, has established the company as Mexico's largest residentialsolar provider. With more than 15 years of experience in the energy industry, including roles at Pemex and Emerson, Jaime brings invaluable expertise to Terra Energy. He holds a master's degree in Chemical Engineering (specializing in renewable energy) and an MBA focused on finance from Cornell University, where he received prestigious scholarships. Jaime is an avid kitesurfer and has been playing chess for decades.

FEATURED IN:

Our Leadership

Luis Roberto Pérez

Co-founder & CFO, MX

Luis Roberto Pérez, the co-founder of Terra Energy, plays a vital role in the company's success. With a strong background in Finance at Credit Suisse and Deutsche Bank, Luis Roberto brings extensive expertise in finance and investment to Terra Energy. He co-founded CredilikeMe in 2014 Outside of work, Luis Roberto enjoys creative writing. He holds a BA in Economics from Instituto Tecnológico de Estudios Superiores de Monterrey.

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Jeremy Green

Chief Growth Officer

Jeremy Green serves as Terra Energy's Chief Growth Officer in the U.S. market and executes the company's expansion strategy. He has a strong track record of facilitating over $500 million in transactions and extensive expertise in private equity, real estate, and capital markets. He brings an entrepreneurial, dynamic approach to the team. Jeremy grew up in Stowe, Vermont, and attended Ohio State University and the University of Colorado.

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Suchet Singh

Chief Financial Officer

Suchet has 25 years of experience in Finance and Accounting with various corporations – General Electric, Siemens, Google, Amazon and Ernst & Young. He has deep experience in mergers & acquisitions experience across 80+ deals. As Mechanical engineer, he has been deep in the power engineering industry. He is an alum of the Kellogg School of Management, and is based in our Miami, FL headquarters.

Wagner Freitas

Chief Operating Officer

Wagner has 35 years of experience and is known for leading business and operations changes from strategy formulation to implementation at large complex enterprises, resulting in increased growth and profits. Strategic thought leader with a proven track record of resolving difficult challenges, fostering alignment, and influencing fact-based decisions. He joins us from McKinsey & Co. and has worked at Audi, Embraer and Whirlpool. He is an alum of the Stanford University Graduate School of Business.

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Blenda Medina

General Manager

Blenda Medina joined Terra Energy in 2023 as General Manager, overseeing the internal areas of the company. Before joining Terra Energy, Blenda Medina was the Chief Operations Officer at Z-Tech and Deputy Director of Strategic Planning. With a specialization in Finance, Blenda Medina brings a wealth of knowledge and experience to her role. Outside of work, she enjoys practicing yoga. Blenda Medina holds a B.S. in Industrial Engineering with a minor in Systems Engineering from Instituto Tecnológico de Estudios Superiores de Monterrey.

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Josue E. Cruz

Technology Director

Josue Emmanuel Cruz joined Terra Energy in 2019 as the Technology Director. He develops various applications to improve performance and optimize processes using Artificial Intelligence alongside his team. Josue Emmanuel Cruz has a strong background in technology, having developed systems and platforms for multiple organizations He holds a BA in Information Technology and a Master's in Project Management from Universidad Tecnológica de México. Josue Emmanuel Cruz is passionate about traveling, cooking, cycling, and staying updated on new technologies.